Customer and Client Engagement

Engaging Your Clients and Customers: Why Different Strategies Are Needed for Each

In the world of business, language matters. And understanding the subtle differences between seemingly interchangeable terms can be critical to success. For instance, ‘client’ and ‘customer’ are used synonymously but have distinct meanings. A client typically engages in an ongoing, personalized relationship with a company, while a customer is often involved in a more transactional […]

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How to Reduce the Number of Patient No-Shows

Patient no-shows can be a costly and frustrating problem for healthcare clinics. In fact, patient no-shows are estimated to cost health facilities about $150 billion annually. Fortunately, there are various ways for healthcare providers to reduce patient no-shows, eliminating delays in patient care and increasing productivity. From utilizing appointment reminders to offering incentives to patients, […]

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10 HVAC Lead Generation Strategies to Accelerate Your Business Success

Did you know the first air conditioning system wasn’t designed for homes? American engineer Willis Carrier invented the first AC unit in 1902 to protect his papers from humidity in his publishing house. Today, the need for smart heating, ventilation, and air conditioning (HVAC) systems is growing worldwide. If you’re an owner of an HVAC […]

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6 Retention Strategies in Healthcare to Build a Strong Patient Base

One goal shared by every healthcare professional is helping their patients get better. However, there are roadblocks that keep this from happening. To help make sure your patients complete their healthcare journey and choose to return to your practice for future procedures, read on for our patient retention strategies. Educate Your Clients Visiting a medical […]

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How To Improve The Patient Financial Experience

Patients should feel comfortable when they visit their healthcare provider’s office, but many don’t. Financial concerns are the most likely reason for less-than-optimal visits. As a result, patients will often forgo treatment or use another medical service provider if they cannot afford treatment at your clinic. One solution is to provide a financing option so […]

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How to Help Your Patients to Overcome Dental Anxiety

According to a study, between 50% to 80% of adults in the United States have some degree of dental anxiety. Unsurprisingly, fear and anxiety toward dentists and dental treatments contribute to the avoidance of receiving dental care. In fact, the same study showed that more than 20% of dentally anxious patients avoid visiting the dentist […]

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How to Calculate and Increase Conversion Rate in Retail

The conversion rate in retail is an important indicator of a retail store’s performance and customer behavior. It is calculated by dividing the number of shoppers who purchased at least one item by the total number of customers entering the store. Several factors, including the store’s layout and customer service, influence the conversion rate. As […]

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9 Effective Suggestive Selling Techniques for Retailers to Try Today

Imagine walking into a grocery store, and a highly energetic sales clerk is bombarding you with information about the newest selection of meats and poultry. Little do they know, you are actually vegan. What an awkward and uncomfortable interaction. Is there anything the clerk could have done better in this given situation? Perhaps, but we […]

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How to Attract New Patients to Your Dental Practice

Attracting new patients to your dental practice is vital in today’s competitive market. Whether you’re just starting your dental practice or are looking for ways to attract more people, knowing what works and what does not can simplify the process. Our blog will walk you through proven methods to attract new dental patients, improve your […]

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How to Greet Customers in Retail

It is true that customers often remember terrible experiences they have had with retail employees. However, the same can be said of excellent customer service experiences. To ensure a positive shopping journey and repeat consumers, retail employees will want to get off on the right foot with customers. And this can be done with a […]

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