Find the Finturf Plan That Fits Simple Pricing. Serious Growth.

Choose the tier that fits your business and turn financing into your most powerful sales tool.

Your Price. Your Plan.

Every Finturf plan gives you access to the nation’s largest home services financing network, delivering 92%+ approval rates for HVAC and 85%+ across home improvement. From there, choose the features your business needs.

Finturf

Finturf Pro

$249/mo

or $174/mo billed yearly (save $896)

$299/mo

or $209/mo billed yearly (save $1,075)

Custom Pricing
Financing Plans
Limited
Unlimited
Unlimited
Users
Limited
Unlimited
Unlimited
Live Sales Support
24/7 Tech Support
Sales Training
Quarterly
Unlimited
Unlimited
Lender Control with Same-as-Direct Pricing
Dealer Fee Tolerance Settings
Administrative and Funding Support
Live Funding Support
Access to Pre-Qualified Renovate.com Leads
–
Side-by-Side Payment Options
–
Financing Data and Marketing Analytics
–
Customized Financing Flows
–
Same-Day Funding
–
Coming Soon
Coming Soon
API Access
–
–
CRM Integration
–
–
Organizational Structuring
–
–

Finturf

Finturf Pro

$249/mo

or $174/mo billed yearly (save $896)

Custom Pricing

Financing Plans

Limited
Unlimited

Users

Limited
Unlimited

Live Sales Support

24/7 Tech Support

Sales Training

Quarterly
Unlimited

Lender Control with Same-as-Direct Pricing

Dealer Fee Tolerance Settings

Administrative and Funding Support

Live Funding Support

Access to Pre-Qualified Renovate.com Leads

–

Side-by-Side Payment Options

–

Financing Data and Marketing Analytics

–

Customized Financing Flows

–

Same-Day Funding

–
Coming Soon

API Access

–

CRM Integration

–

Organizational Structuring

–

Need More? Meet Finturf Elite.

Finturf Elite is an invite-only program for businesses with specialized financing needs, sophisticated operations, or significant financing volume. Members receive access to enhanced capabilities, dedicated solutions, and tailored support designed around the way their business operates. By invitation only. Contact us to learn more.

Which Pricing Plan Is Best for You?

Finturf: Get Started Fast

$249/mo
or $174/mo billed yearly

Best for smaller contractors and dealers who want to begin offering financing with essential features and one operational location. Includes core filters to tailor financing offers.

Review What's Included

Finturf+: Growth-Ready & Scalable

Perfect for teams that need unlimited users, multiple locations, and more control over financing plans. Finturf+ unlocks the full Finturf suite, helping you drive more approvals and close larger jobs.

$299/mo

Finturf Pro: Tailored for Enterprise

For larger organizations or those with complex workflows, Finturf Pro offers dedicated support and the ability to customize how financing works across your business. Contact our team for a personalized quote.

Custom Pricing

Finturf Elite: Reserved for Select Businesses

Designed for select businesses with unique needs, complex operations, or high-volume financing programs. Finturf Elite gives you exclusive access to a curated set of features and custom-built solutions tailored to your business. Reserved for select businesses.

Custom Pricing

Not Sure What to Choose?

Compare features and see what's included across every Finturf plan.

Finturf Starter: Built for New Contractors

New to the trades? You can still start offering financing.

Finturf Starter gives new contractors access to customer-direct financing. Once you close 10 deals with Finturf Starter level, you can upgrade to a traditional Finturf account with more financing options and features built around your business.

Start building your business. Then unlock more.

* Billed yearly at $1,248/year. Save $540/year.

Still Have Questions? Finturf Pricing FAQ

How does the underwriting process work?

Our underwriting involves due diligence, monitoring, and risk reviews to ensure up-to-date merchant and principal verifications, licensing, public records, and over a dozen other risk attributes.

How do I set up offer filters?

You can set up custom filters based on the monthly payment amount, merchant fee, APR range, and financing term. Based on your custom filters, consumers will only be offered financing options that fit your specified criteria.

Can I customize user roles?

You can tailor your users by adding custom roles, such as marketers, accountants, or dispute managers. For added oversight and flexibility, you can control each user's permissions.

How can my customers and clients submit applications?

Your customers and clients are not limited to submitting their applications through Finturf's platform. Instead, we can white-label the request form hosted on your website, allowing your consumers and clients to submit requests directly from your site. With our API integration, these requests will automatically be routed to Finturf's lenders and your merchant dashboard.

Can I choose the lenders I work with?

Finturf is a financial service technology provider specializing in connecting merchants and consumers with our network of independent lenders. While we host an application process on our platform, we are not a lender and do not make credit decisions. Our role is to facilitate the connection between consumers and potential lenders. This platform does not constitute a solicitation by Finturf to offer loans; all loan solicitations, terms, and conditions are provided by our independent lending partners.

Your Next Deal Called. They Want Financing Options.

Good thing you know where to find them.

You’ve seen the options. You know what fits. Now it’s time to put Finturf to work for your business.

Your Next Deal Called. They Want Financing Options. - App