Geothermal installs are a significant investment for homeowners. With Finturf, you can offer geothermal financing at the point of sale, making it easier for customers to opt for energy-efficient upgrades while streamlining your payment process. We help you close more deals, increase project scope, and keep your cash flow steady — all while giving your customers a simple, stress-free way to pay over time.
Financing geothermal residential projects isn’t just about making sales. It’s about building a reputation as a contractor who delivers flexible, accessible solutions. Here’s how Finturf gives you the edge when it comes to financing geothermal systems.
Geothermal installations can come with a high upfront cost, which may deter potential customers. Many contractors rely on one-size-fits-all lenders or don’t offer financing at all. With Finturf’s lender network, you can provide geothermal financing options and dedicated solutions like HVAC financing to customers across different credit backgrounds, helping you stand out from the competition.
Stop waiting months for the final payment. If your customer is approved under the Merchant Direct Plan, they repay their loan over time, but you get paid by the lender typically two to three business days after the job is completed.
When the barrier of a large lump-sum payment is removed, customers are more likely to upgrade their projects. A basic geothermal heating and cooling system can become a full-scale, high-efficiency installation with advanced zoning, water heating, and smart controls. Finturf helps make those premium add-ons possible, increasing your average ticket size.
By providing the option of financing geothermal residential projects, you can make your services more attractive to homeowners who want energy savings but can’t afford the total project cost at once. When you remove financial roadblocks, you can close more deals, fill your schedule, and earn more referrals from satisfied customers.
Homeowners value a smooth, transparent financing process. With Finturf, your customers fill out an online request form and receive fast pre-qualification decisions. No complicated bank visits, no stacks of paperwork — just a straightforward process that reflects well on your business.
If approved, you can begin offering geothermal financing after a short onboarding process. There’s no complex integration or complicated software needed — our platform works seamlessly with your current sales process.
Many financing platforms connect you to a single lender, which can result in more loan declines. Finturf routes each financing request through a waterfall of our lending network, increasing the chances of connecting with a financing offer.
Not every customer has perfect credit. Our network of lenders considers a wide range of credit profiles, providing more homeowners with access to financing for geothermal installations.
Your role is to sell and install, not push paperwork. Once your customer submits the short online request form, we take on all the heavy lifting. You can stay focused on the job site while we work in the background.
We’re continually improving our platform, from updated dashboards and enhanced reporting to faster processing and cleaner customer interfaces. Platform updates are included for active merchants.
We don’t just hand you the tools; we teach you how to use them. Finturf offers live onboarding, sales coaching, and tips for presenting financing to your geothermal customers. And if tech issues arise, our 24/7 support team is ready to help.
Whether you’re installing a ground-source heat pump, retrofitting an existing home, or designing a complete geothermal system for new construction, Finturf helps you offer geothermal financing without slowing down your sales process or risking your payment schedule. Your customers get a financing experience that’s fast, clear, and convenient.
We handle the lender connections and technical setup — allowing you to focus on delivering top-tier geothermal solutions. With Finturf, you can focus on the build, not the billing.
Estimate the terms of the financing offer your customer might receive through Finturf
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