West Elm Design Trade Program – Maximize Your Savings and Grow Your Business

Joining the West Elm Design Trade Program gives interior designers, architects, and other industry professionals exclusive access to modern, design-forward furnishings and décor at special trade pricing. Whether you're working on residential interiors, hospitality spaces, or commercial projects, West Elm’s commitment to sustainable style and quality craftsmanship helps you create spaces that impress and endure.

Pair these exclusive trade benefits with Finturf’s point-of-sale financing, and you can expand your client base by offering flexible payment options.

What Is the West Elm Design Trade Program?

Benefits of Joining the West Elm Design Trade Program

The West Elm Design Trade Program is designed for creative professionals seeking access to premium products, personalized service, and exclusive savings. As a member, you’ll enjoy trade pricing on West Elm's full range of modern furnishings, lighting, textiles, and accessories.

In addition to everyday discounts, trade members receive priority service from specialized trade reps. Whether you're designing a cozy home, stylish office, or boutique hotel, the Design Trade Program supports your vision with tools to bring it to life.

Members of the West Elm Design Trade Program receive a comprehensive suite of benefits tailored to the needs of creative professionals:

Exclusive Trade Pricing

Enjoy special discounts on full-price merchandise to help you stay profitable while delivering standout designs.

Dedicated Support

Work with West Elm’s trade specialists to get assistance with orders, product recommendations, logistics, and project needs.

Access to Multiple Brands

Shop across the Williams-Sonoma, Inc. family of brands, including Pottery Barn, Rejuvenation, and more, all under one account.

Tax-Exempt Purchasing

Eligible members can make tax-exempt purchases both in-store and online by submitting a resale certificate, helping you stretch your budget even further.

Sustainable Products

Source from collections that prioritize ethical materials, Fair Trade practices, and sustainability certifications.

Convenient Delivery & White Glove Services

Get reliable, professional delivery and setup options tailored to your project schedule and client expectations.

How to Join the West Elm Design Trade Program

1

Apply Online

Go to westelm.com/pages/business-sales-programs/design-trade/ to complete a quick application on the West Elm Trade Program page with your business credentials and documentation.

2

Submit Business Verification

Provide your business license, resale certificate, or professional association membership to confirm your eligibility.

3

Start Shopping with Trade Pricing

Once approved, log in to access trade pricing on every order, with no minimum purchase required.

Finturf enables you to offer financing at the point of sale, providing a way for your customers to pay for projects over time.

Why Contractors Use Finturf for Financing

While West Elm equips you with beautiful, quality pieces for your projects, Finturf offers flexible financing options, making it easier for clients to commit to larger design investments.

Three steps. That's it.

One app, zero friction

A single soft-pull for the homeowner. Dozens of lenders behind it. No credit impact to prequalify.

One app, zero  friction

Real-time decisions.

Present offers from the largest home improvement financing network in the United States.

Real-time  decisions.

Direct to the contractor.

Install the project and get paid directly.

Direct to the  contractor.

Maximize Sales and Streamline Operations

With West Elm’s Design Trade Program, you gain access to trend-forward, sustainably crafted pieces your clients love. With Finturf, you can provide clients with flexible payment options, making it easier to close deals and take on larger projects.

Use both tools together to increase your project volume, scale your business, and elevate every design.

West Elm Design Trade Program Frequently Asked Questions

What is the West Elm design trade program?

The West Elm Design Trade Program offers exclusive benefits to interior designers, architects, and other design professionals. Members receive trade pricing, personalized support, and access to a wide selection of sustainably crafted furniture and décor across the West Elm and Williams-Sonoma, Inc. family of brands.

Who is eligible to join the design trade program?

Professionals in interior design, architecture, home staging, and related fields are eligible. You’ll need to submit business documentation such as a business license, resale certificate, or proof of membership in a professional design association.

Is there a cost to join?

No. Membership in the West Elm Design Trade Program is completely free for eligible professionals.

What kind of discounts can I expect?

Trade members receive exclusive discounts on full-price merchandise. Discount percentages and availability may vary depending on the product category and brand within the Williams-Sonoma portfolio.

Can I shop across other brands?

Yes. As a trade member, you can access benefits across the Williams-Sonoma, Inc. brands, including Pottery Barn, Rejuvenation, Williams Sonoma Home, and more, all under one account.

Does West Elm offer white glove delivery for trade projects?

Yes. White glove delivery and professional setup services are available to ensure your clients receive a premium experience.