Finturf Welcomes Upgrade to Its Home Improvement Financing Network

Published by Anais Osipova at December 20, 2023, Last Updated at February 2, 2024

In a step towards diversifying home improvement financing options, Finturf has partnered with Upgrade, one of the fastest growing financing providers in the space. This partnership reflects Finturf’s dedication to enhancing the financing options available to contractors and homeowners. It ensures that contractors have the resources to offer their clients not just a service but a pathway to achieving their home improvement goals through flexible financing.

Upgrade’s entry into Finturf’s financing network brings specialized loan offerings to an already robust platform. With a range of loan terms and financing up to $100,000, Upgrade’s products are designed to cater to a variety of home improvement projects and customer profiles.

Upgrade’s competitive pricing model is particularly beneficial for home improvement contractors looking to accommodate customers with a wide range of credit scores. Its multiple promotional offers, such as same-as-cash, 0% APR1, no interest or payments for up to 24 months, and interest rate buy-downs, make high-quality home improvements more accessible for homeowners.

“Our partnership with Finturf represents a significant step towards making home improvement projects more attainable for more people,” says Christopher Forshay, Head of Home Improvement at Upgrade. “We are empowering contractors with more inclusive financing tools designed to serve a diverse range of customers.”

“Upgrade’s addition to our financing network embodies Finturf’s core mission: to deliver versatile and innovative financing,” said Stephen Pool, VP of Partnerships at Finturf. “With a forward-thinking partner like Upgrade, we’re not just offering finance options; we’re providing a comprehensive solution that meets the diverse needs of today’s home improvement clients.”

About Finturf

Finturf leverages a network of trusted financing partners to deliver a point-of-sale solution that is as efficient as it is effective. This extensive network provides a broader spectrum of financing options, significantly improving the chances for clients to secure financing. Increased financing options can translate to higher approval rates, which allows contractors and other service providers to boost their revenue, enhance customer satisfaction, and achieve better business outcomes.

About Upgrade

Upgrade offers affordable and responsible credit, mobile banking, and payment products to mainstream consumers. Since its launch in 2017, the company has delivered over $26 billion in loans and cards. The company’s headquarters are in San Francisco, California, with an operations center in Phoenix, Arizona, a technology center in Montreal, Canada, and regional offices in Atlanta, Georgia, and Irvine, California. 

Loans and credit lines are issued, and banking services are provided by Upgrade’s bank partners. Upgrade Card and Upgrade OneCard are issued by Cross River Bank, Member FDIC, pursuant to a license from Visa U.S.A. Inc. Rewards associated with the Upgrade Card, when applicable, are provided by Upgrade, Inc. Upgrade is a financial technology company, not a bank. More information is available at:

1 Home Improvement Loans made through Upgrade feature Annual Percentage Rates (APRs) of 0.00%-29.99%. Lowest rates require Autopay. Loans feature repayment terms of 2 years to 15 years. Loans may be disbursed in one or more advances. Actual loan terms may vary depending on, among other things, the exact number of advances, the amount of each advance, the date on which each advance will occur, and if a promotional plan applies. For example, if you receive a $10,000 loan with no promotional period, a 10-year term and a 9.99% Annual Percentage Rate (APR) and the loan is disbursed in 2 advances (20% on Day 1 and 80% on Day 90), you will have a required monthly payment of $132.82. The APR on the loan may be higher or lower and loan offers may not have multiple term lengths available. Actual rate depends on credit score, credit usage history, loan term, and other factors. Subsequent charges and fees may increase the cost of the loan. There is no fee or penalty for repaying a loan early.

Anais Osipova

Content ManagerAnais is the content manager at Finturf and is based in Los Angeles, CA. She has a background in finance writing and legal studies, with a curiosity for how tech solutions are revolutionizing business offerings and growth. She works hands-on with innovators in the point-of-sale and finance industries to create content that engages and informs her readers.

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